Starting a Dog Business
Making a Living with Dogs: 7 Steps to a New Career
Ever wish you could quit your day job and live life with the dogs? Perhaps you sit at your work desk dreaming of being a dog walker? Maybe you drift off during meetings, … [Read More...]
Going Pro
Do you want to work with dogs full time, but can’t see how? Do you struggle part time, telling yourself you’ll keep the other job just until the training really takes off? … [Read More...]
Dog Walking For a Living
As seasons go, summer inspires by far the most career changes. That’s hardly a surprise. Gazing out on one perfect sunny day after another from behind the dreary landscape … [Read More...]
Marketing
Get Word of Mouth
Word of mouth is a highly prized and sought-after commodity. Often misunderstood as the ticket to success, the truth is you can’t start a business with word of mouth. You … [Read More...]
Better Marketing Together
Dog businesses do better when they band together. Our most successful dog pro clients tend to view their competition as colleagues and allies rather than enemies. Their … [Read More...]
Why Marketing Fails
Running a business without proper marketing is like running an engine without oil. But running a car with the wrong kind of oil will get you into trouble, too, just as … [Read More...]
Training Practices
Training the Clients
Most trainers agree that working with clients is the most important—and most challenging—part of the job. Even when the trainer does the training in board and train or day … [Read More...]
Better Case Resolution
In our one-on-one work with trainers we are often asked to help bring down the number of unsolved behavior cases—by which I mean those clients a trainer sees once or twice, … [Read More...]
Client Paperwork
If only it were just about training the dogs! But of course it isn’t. Many other responsibilities, tasks, and details vie for a dog trainer’s attention. Client-based … [Read More...]
