Filling classes can be challenging, particularly for smaller businesses. So many stars must align for potential clients: The right class on the right day of the week at the right time and starting on … [Read more...]
Training the Clients
Most trainers agree that working with clients is the most important—and most challenging—part of the job. Even when the trainer does the training in board and train or day training situations, the … [Read more...]
The Business of Curriculum
Frustrated at classes that end with fewer students than you started with? Disappointed that more clients don’t sign up for the next round? All the more perplexed because your class evaluations are … [Read more...]
Client Paperwork
If only it were just about training the dogs! But of course it isn’t. Many other responsibilities, tasks, and details vie for a dog trainer’s attention. Client-based paperwork is not the least … [Read more...]
The Case for Day Training
We trainers often feel frustrated by unfinished cases and low client compliance—endemic issues in our industry—leading us to describe owners as lazy, uncommitted, unskilled, uncaring, cheap. … [Read more...]
Better Case Resolution
In our one-on-one work with trainers we are often asked to help bring down the number of unsolved behavior cases—by which I mean those clients a trainer sees once or twice, maybe more, without … [Read more...]
